24 - 25 OctoberElite Park Gothenburg

An awesome tweet, hilarious video or cool product feature can put your brand on the map, but without innovative strategies that work for your target audience, your next PR, marketing or social media campaign will fizzle out fast.

Join byBrick Talks' inaugural event to learn growing trends and tactics from cuttingedge experts across industries, network with like-minded peers and be inspired to transform your communications to make your mark and boost your bottom line.

You will learn from top experts in the PR, marketing, social media, internal communication and more as well as participate in discussions and exercises, ask for answers to your biggest challenges and make connections that can put your next campaign into overdrive.

With an agenda that covers data science, social media best practices, technological innovations, content marketing takeaways, PR and media relations secrets, internal communication, measurement insights, sustainability and activism and more, you’ll see how far communications has evolved—and what you must do to be on the forefront of the next frontier.

Refresh your mind and jumpstart creativity while having fun. Along with hearing from amazing speakers, you’ll also enjoy delicious food, jump into networking with guided topics, get down at our cocktail party and enjoy the sights of Göteborg.

A few of our speakers

Brandi Boatner

Brandi Boatner is the social and influencer communications lead of global markets for IBM Corporate Communications in New York. She oversees a holistic digital ecosystem across platforms (including websites, blogs, social media sites and mobile devices) and people globally. Brandi’s responsibilities include developing and driving digital communications and content that supports the way IBM engages external audiences and enterprise IT professionals on topics such as hybrid cloud, enterprise mobility and business continuity. She is a former national president of the Public Relations Student Society of America (PRSSA) and is a social media co-chair for the PRSA Technology Section.


Christophe Eléhn

Christophe Eléhn is the global internal communications manager at AstraZeneca. He has ample experience within digital and internal communication and how to successfully build employee engagement in complex multi-cultural organizations. Christophe is today leading the employee engagement strategy and previously led the global deployment of Workplace by Facebook to 60,000 employees in 100 countries.

Christian Cabau

Christian Cabau is the marketing director for Klarna Sweden. He lives to create advertising that sparks conversations and stirs emotions. Coming from a broad marketing background, with experience from both the client and agency side, Christian has worked extensively within the Telco industry with carriers such as Telenor, Bredbandsbolaget and Glocalnet, as well as with hardware suppliers such as Apple, HTC and Sony. After years of being an overly engaged client, he decided to fully switch to the creative side and joined advertising agency DDB, where managed some of the agency's biggest accounts, including Samsung Nordics, Svenska Spel and Volkswagen. For two years he has been completely engulfed in transforming Klarna from "a rational payments provider to an emotional shopping experience.”

Angela Kristiansson

Angela Kristiansson is head of inclusion, Sweden and global employee experience insights lead at Tieto, a leading Nordic software and services company, where she has been working for four years. Before that, she spent seven years as a consultant for Towers Watson in London and Frankfurt, helping blue chip companies across Europe to gear their corporate culture to create great workplaces where people and business thrive. Angela holds a Master of Communication from the London University of Arts and is a founding member of Sveriges Internationella Talanger.

Maria Ljungbeck

Maria Ljungbeck is the global communications lead at HEINEKEN, currently focused on rolling out a new digital HR transformation programme across all of HEINEKEN’s 70+ operating companies. In her role, Maria concentrates on creating seamless employee experiences and using technology to transform the digital HR landscape and bring the employee journey into the 21st century. Before joining HEINEKEN, Maria was the senior communications specialist at Booking.com, focusing on applying and adapting global and centralised communications plans into local realities. Prior to that role, Maria was the digital channels and engagement coordinator at Nissan Motor Corporation in Paris,  where she focused on launching a new internal mobile application across the European region. Maria holds a Master in Media & Communications from the University of London, SOAS and lives in Amsterdam.


Sophie Linnusaar
Starbucks Sweden & Norway , Umoe Restaurants

Brand Manager of Starbucks Sweden & Norway , Umoe Restaurants

Elite Park Avenue Hotel
Kungsportavenyen 36
Göteborg, Sweden

As one of Göteborg’s largest conference hotels, the Elite Park Avenue combines elegance with inspiration. You’ll enjoy a large conference space with plenty of places to mingle and enjoy coffee, a prized buffet lunch and fika while enjoying walls featuring works from Swedish artists Evert Taube and Ragnar Sandberg.

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